Over 80% of marketers include e-newsletters in their content arsenals. Do you?
Today, majority of companies connect with their customers and prospects by email. It’s cheap, fast and provides data insights to more easily understand your readers’ needs. But just like accounts churn and burn, poorly constructed emails can crash and burn. Sending too many emails with too many messages can easily prompt your customers to unsubscribe.
Download our whitepaper, “Cut Through the Noise, Developing E-Newsletter Strategies that Click,” to learn why adding an e-newsletter to your marketing mix is a great option to communicate to your customers and prospects by email. We’ll also provide tips and best practices to help your e-newsletter cut through the noise.
About the Author: Brooklyn White is Marketing Director for Cahaba Media Group and has spent 20 years evolving the craft of content marketing from the print to digital world. Her passions include writing, design and getting remarkable results from content marketing campaigns that not only generate leads, but educate – inform – and turn prospects and customers into your biggest advocates.